Spy Blog

It's a Bird, It's a Plane, No… It's SUPER PROMO!

Apr 08

Transform any event to celebrate everyday superheroes. From the great heroes around us to those aspiring to become a superhero one day, these promo products can take your fundraiser to the next level!...

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Go Green! 6 Products to Fall For

Mar 25

In today's world, environmental consciousness is increasing! Help your business go green with these promotional products! You will feel good about helping the environment, and your clients will know y...

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Craft the Perfect Trade Show Swag Bag

Mar 11

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for th...

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Top 5 Promotional Products for Professionals

Feb 26

Lawyers, CPAs, and architects, to name a few professionals, spend countless hours working in challenging industries. Promotional products are excellent for employee relations, orientation programs,...

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What Makes Gen Z Tick?

Feb 11

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that you m...

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Case Study: Adventure Awaits

Jan 28

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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Case Study: Info in a Flash

Jan 14

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

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Print's Not Dead: How Print Products Can Work for You

Dec 30, 2023

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

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Clean Desk, Happy Desk!

Dec 16, 2023

An organized desk is a happy desk and the perfect time to clean and reorganize your desk is at the beginning of the new quarter! Whether it's Q1 or Q4 – sometimes filing away old projects, dusti...

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Case Study: Keeping it All Together

Dec 02, 2023

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...

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Never Get Cold with These 5 Unique Sweatshirts

Nov 18, 2023

A cozy sweatshirt is perfect for those cold office days or a trip to the mountains. Since athleisure is all the rage nowadays, take part in this trend with a warm sweatshirt. Here are a few options t...

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Encore-Worthy Promo products

Nov 04, 2023

Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate the a...

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Just The Essentials: 6 Promo Essentials Everyone Needs

Oct 21, 2023

Sometimes, the best promotional tools are just the essentials! These products are the perfect items to have on hand for those last-minute meetings, sales calls, and more! Red & Black Desk Pad ...

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Case Study: Don't Bottle It Up

Oct 06, 2023

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...

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Case Study: Jamming Out

Sep 22, 2023

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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5 Phone Accessories to Help You Get a Grip

Sep 08, 2023

It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...

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6 Unique Eco-Friendly Promo Products to Feel Good About Giving

Aug 25, 2023

Carl Sagan once wrote, "preserve and cherish the pale blue dot; it's the only home we've ever known." And as we look towards the future of our planet, it has now become more important than ever to loo...

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Case Study: Shop 'til You Drop

Aug 10, 2023

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

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4 Products to Help Save the Rainforests

Jul 27, 2023

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the world...

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Case Study: Yes, We Can!

Jul 13, 2023

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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Case Study: Health & Wellness Spas

Jun 29, 2023

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

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6 Promo Products to Freshen Up Your Employees' Wardrobes

Jun 15, 2023

The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companion. ...

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Case Study: Promo'd to a Tee

May 31, 2023

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...

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Generation Z vs. Millennials: What’s the Difference?

May 17, 2023

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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Case Study: "Single Use" Pens for COVID-19

May 02, 2023

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

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Trending Now: Sustainable Apparel Options

Apr 18, 2023

If you’ve spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everythi...

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6 Branded Work From Home Essentials Your Employees Need ASAP

Apr 03, 2023

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the ro...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Mar 20, 2023

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

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Case Study: Work it Out!

Mar 05, 2023

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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7 Brilliant Bamboo Promotional Products

Feb 19, 2023

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibly v...

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6 Warm Apparel Products for the Cold Weather

Feb 05, 2023

When the temperature drops, it’s time for people to put on their jackets, fleeces, and other cold-weather apparel. Offering customers or employees promotional products that will keep them warm d...

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Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Jan 22, 2023

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands like ...

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The Value of Custom Packaging

Jan 08, 2023

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Trending Fall and Winter Apparel

Dec 24, 2022

Seasons are changing, and it’s time to pack away your tank tops and shorts and bring the sweaters, boots, and scarves out of storage. Wardrobes need a little refreshing to match the new colder w...

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Tasty Products to Satisfy a Sweet Tooth

Dec 10, 2022

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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Don't Break the Bank: 6 Budget-Friendly Promo Products

Nov 25, 2022

The truth is out: buying promotional products for your customers doesn't have to break the bank! Plus, everyone likes getting presents - no matter how big or small. So we've chosen six promotional pro...

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Case Study: Bake in Business

Nov 11, 2022

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

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Case Study: Create Your Own Reality

Oct 27, 2022

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...

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Reusable vs. Disposable Items

Oct 13, 2022

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

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6 Products Every Boss Needs

Sep 28, 2022

We all know that the key to a successful company is not only dedicated employees but good leadership as well! With Boss' Day drawing near, now is a great time to celebrate those in leadership roles wi...

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Case Study: You Can Count on Us

Sep 14, 2022

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

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It's Party Thyme: 7 Products for Plant Lovers

Aug 30, 2022

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

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Case Study: Calendar Puns are Week

Aug 15, 2022

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Case Study: Roll Up in Style

Aug 01, 2022

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...

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Why You Need Promotional Products

Jul 18, 2022

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Case Study: Make a Spectacle

Jul 04, 2022

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Case Study: Take a Map!

Jun 20, 2022

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been on c...

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The History of Promotional Products

Jun 06, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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Case Study: Snack Pack It!

May 22, 2022

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participating...

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Top 5 Promo Products for 5Ks and Marathons

May 08, 2022

Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make a l...

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Case Study: The Write Way

Apr 24, 2022

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...

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Let's Get Physical With These Activewear Promo Products

Apr 09, 2022

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

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Five Frugal Promotions for the Cost-Savvy Consumer

Mar 26, 2022

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

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Yes, There's a Difference: Everything You Need to Know About Pens

Mar 12, 2022

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

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A Quick Guide to Promotional Bags

Feb 26, 2022

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

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Case Study: Where Has Your Pen Been?

Feb 11, 2022

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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Tried and True: Classic Promotional Products

Jan 28, 2022

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perhaps ...

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Case Study: Insuring Happy Employees

Jan 13, 2022

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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Drive Traffic with These 6 Trade Show Ideas

Dec 30, 2021

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to e...

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Old School vs. New School Promo Products

Dec 16, 2021

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

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Return of the Events: 6 Products for Concerts and More

Dec 02, 2021

Live music is back! Venues are opening their doors, and artists are announcing tour dates again. After more than a year of few to no events for most places, bands, club promoters, venue owners, and mo...

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Your Guide to Promo Hats

Apr 29, 2020

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

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Case Study: Life of the Mardi

Apr 15, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They w...

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5 Environmentally-Friendly Promotional Products

Mar 31, 2020

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

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Case Study: Sometimes You Just Need to Vent

Mar 17, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their ...

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Case Study: A Spoon-taneous Promotion

Mar 03, 2020

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mu...

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Give Your School Clubs a Boost With These Promotional Products

Feb 18, 2020

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

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O Canada! 6 Promotional Products Made in Canada

Feb 04, 2020

From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...

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Your Guide to Promotional Shirts

Jan 21, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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Case Study: Success on Campus

Jan 06, 2020

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

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25 Insane Facts About Promotional Products

Dec 23, 2019

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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Case Study: Boosting Trade Show Booth Traffic

Dec 09, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

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Case Study: I Was Framed!

Nov 25, 2019

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wan...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Nov 10, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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6 Tradeshow Staples That are Made in the USA

Oct 27, 2019

Tradeshows offer important opportunities for your company to connect with customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to...

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Case Study: The Weather is Snow Joke

Oct 13, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ...

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Case Study: Wave Hello to Promotions

Sep 29, 2019

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient w...

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6 Promotional Products for Music Lovers

Sep 15, 2019

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

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Graphic Design Terms Everyone Should Know

Sep 01, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Branding 101: Let’s Talk Logos

Aug 17, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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Case Study: Inking Impressions

Aug 03, 2019

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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Branding 101: What Makes a Brand Powerful

Jul 20, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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8 Corporate Gifts for Your Employees

Jul 06, 2019

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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6 Promotional Products to Fit Your Budget

May 24, 2019

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

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5 Men's Wearable Promotional Products for the Office and Beyond

May 10, 2019

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...

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Case Study: Celebrate Milestones

Apr 26, 2019

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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11 Promo Products for an Active Lifestyle

Apr 12, 2019

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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5 Apps to Take the Grunt Work out of Spring Cleaning

Mar 29, 2019

Spring is here and that means it’s time for spring cleaning. Now is when you should be purging all the junk that has accumulated over the winter, and organize your life so you can have a relaxin...

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Case Study: Wine for the Win

Mar 14, 2019

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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6 Things You're Missing out on by Not Using Promotional Products

Feb 28, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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Top 10 Promotional Products for the Health and Wellness Industry

Feb 14, 2019

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

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Top Trends in Marketing Products for 2019

Feb 06, 2019

Last week, the Undercover team traveled to Vegas to attend the nation’s largest marketing products expo - and we just fell in love with all that we found! Many of the trends in the promotional a...

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Case Study: Plastics Make it Possible

Jan 31, 2019

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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Case Study: Fun in the Sun

Jan 17, 2019

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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How to Work Smarter, Not Harder

Jan 03, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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6 Things You Need on Your Desk

Dec 20, 2018

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Resort Incentive Yields Oceans of Opportunity

Dec 06, 2018

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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10 Promotional Products for Healthy Living

Nov 21, 2018

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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Case Study: Pillow Box

Nov 07, 2018

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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5 Awesome Recreational Wearables

Oct 24, 2018

Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year long!...

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Why do I need to supply camera-ready Vector art?

Oct 17, 2018

One of the biggest issues we have with prepping orders for print is the lack of proper artwork, usually due to a bad logo file. Whether it is for printed collateral, a promotional item such as a tumbl...

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Boost Branding

Sep 26, 2018

A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year ro...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Sep 12, 2018

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

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Improve Sales and Traffic

Aug 29, 2018

Case Study: A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfil...

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The Best Promotional Products for Sports Fanatics

Aug 14, 2018

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

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Your Brand Is Your Business - Market It!

Jul 31, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Charity Fundraiser

Jul 17, 2018

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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3D is the Key

Jul 03, 2018

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

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How to Gain Inspiration in 5 Minutes

Jun 19, 2018

People demand a lot of creativity from professionals these days. We live in the era of media overload, where viral video marketing and colorful infographics have become accepted means of engaging an a...

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10 Must-Have Tech Products and Accessories

Jun 05, 2018

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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Case Study: Raise Your Glass!

Jun 05, 2018

Objective A local brewery wanted an eye-catching promotional item to place on tables, that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their t...

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How to Protect Your Business From Hackers

Jun 22, 2019

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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Our Top 10 Favorite Eco-Friendly Products

Jun 07, 2019

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

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